Don’t Get Fooled (Again)

We believe in simple, strategic messaging which helps people take on board large and complex concepts in a simple and easy to share way.

The Don’t Get Fooled (Again) approach relates specifically to the COVID19 Coronavirus outbreak and deals with disinformation and source trustworthiness. Currently, the only source which is entirely reliable on the pandemic is the WHO.

The message is simple and you can freely use the pre-sized infographics wherever you see fit: